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CLIENT: PouchMark   ROLE: Art Director, Sr. Graphic Designer   TOOLS: Adobe CC, Illustrator, Photoshop, After Effects   Challenge: Develop and execute a LinkedIn ad campaign aimed at increasing brand awareness and lead generation for PouchMark in the B2B market. The challenge was to create visually engaging and compelling ad creatives that...

Flawsome Beauty brand concept for Gen Z, keeping in mind their preference for individuality, self-expression, social consciousness, and internet culture....